We Drive Your Automotive Marketing Research Requirements

Every so often, the flourishing automotive industry across the globe needs to stop in its tracks and see where the market is headed and tap new trends. This is where we—Clarity Research—play a crucial role with our automotive marketing research services.

We are a consumer-based marketing research company specializing in many kinds of product and marketing research including but not limited to phone, mail, Internet, event-based studies and product clinics. We engage in computerized data collection via hand-held, touch-screen computers. Because we extensively use hand-held, touch-screen computers for data collection in our face-to-face studies, we are able to do some pretty interesting things with the integration of graphics, audio and video into our questionnaire designs.

Owing to our deep insights into various segments of the auto industry, we enjoy a top-of-the-mind recall among our clients when it comes to their market research needs. We have a rich and varied experience in conducting numerous motorcycle marketing research projects such as clinics (both static and dynamic) and ride studies.

We love complex study designs—not only because they test our capabilities, but also because they are the most reliable tools to guide your strategic business decisions. Having handled a variety of research projects, we have mastered the art of figuring out difficult sampling schemes and dealing with complicated survey design and analysis problems. You can bank on us for Internet studies, mail and phone surveys, not to forget face-to-face surveys, classroom-style studies, drive tests, intercept studies in malls, auto shows, conventions and more.

We have shown impressive results with our automobile event research projects at auto shows, motorcycle shows, ATV and side-by-side UTV shows across the country. Allow us to demonstrate our expertise in automotive marketing research and we’ll help put your product/service in fourth gear!
Blogger Widgets